How Snapchat's AR Creators Are Developing and Monetising AR Content in India: Interview With Snapchat's Joe Darko

https://ift.tt/Oi0UcSk How Snapchat's AR Creators Are Developing and Monetising AR Content in India: Interview With Snapchat's Joe D...

https://ift.tt/Oi0UcSk How Snapchat's AR Creators Are Developing and Monetising AR Content in India: Interview With Snapchat's Joe Darko Snapchat has been working on features centred around AR for years, and is now helping creators monetise content on the photo and video messaging service. We sat down with Joe Darko, Snap's Global Head of AR Developer Relations, to understand the firm's AR content plans, the creator economy in India, and the launch of AR-related hardware from Snap.

By DEEPU AHIRWAR